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Optifarm Website and App Privacy Statement

Privacy Policy for Optifarm Ltd

Last Updated: 07/03/2024


Thank you for visiting Optifarm. We are committed to protecting your privacy and developing technology that gives you the most powerful and safe online experience. This Privacy Policy outlines how we collect, use, and protect the information you provide through our website, Application Software and Marketing channels. This Privacy Policy applies to the Optifarm site and Software Application, it governs data collection and usage. By using the Optifarm site or Software Application, you consent to the data practices described in this statement.

Information we Collect

Personal Information:
We may collect personal information, such as names, email addresses, telephone numbers, and other contact details,
when voluntarily submitted by our visitors.

Non-Personal Information:
We also collect non-personal information, such as browser types, IP addresses, and the referring
website, to enhance the user experience and improve our services.

Please keep in mind that if you directly disclose personally identifiable information or personally sensitive data through the Optifarm App message function, this information may be collected and used by others. Note: Optifarm does not read any of your private online communications.

Optifarm encourages you to review the privacy statements of websites you choose to link to from Optifarm so that you can understand how those websites collect, use and share your information. Optifarm is not responsible for the privacy statements or other content on websites outside of Optifarm and Optifarm family of websites.

How we use Your Information

Personal Information:
We may use personal information to respond to inquiries, provide requested information, and deliver the service you have requested. Optifarm also uses your personally identifiable information to inform you of other products or services available from Optifarm and its affiliates. Optifarm may also contact you via surveys to conduct research about your opinion of current services or of potential new services that may be offered.

Optifarm does not sell, rent or lease its customer lists to third parties. Optifarm may, from time to time, contact you on behalf of external business partners about a particular offering that may be of interest to you. In those cases, your unique personally identifiable information (e-mail, name, address, telephone number) is not transferred to the third party. In addition, Optifarm may share data with trusted partners to help us perform statistical analysis, send you email or postal mail, provide customer support, or arrange for deliveries. All such third parties are prohibited from using your personal information except to provide these services to Optifarm, and they are required to maintain the confidentiality of your information.

Optifarm does not use or disclose sensitive personal information, such as race, religion, or political affiliations, without your explicit consent.

Non-Personal Information:
Non-personal information may be used for analytical purposes, such as tracking website usage
patterns, in order to determine what Optifarm services are the most popular. This data is used to deliver customised content and advertising within Optifarm to customers whose behaviour indicates that they are interested in a particular subject area.

Optifarm will disclose your personal information, without notice, only if required to do so by law or in the good faith belief that such action is necessary to: (a) conform to the edicts of the law or comply with legal process served on Optifarm or the site; (b) protect and defend the rights or property of Optifarm; and, (c) act under exigent circumstances to protect the personal safety of users of Optifarm, or the public.

Cookies

The Optifarm Web site use “cookies” to help you personalise your online experience. A cookie is a text file that is placed on your hard disk by a Web page server. Cookies cannot be used to run programs or deliver viruses to your computer. Cookies are uniquely assigned to you, and can only be read by a web server in the domain that issued the cookie to you.

One of the primary purposes of cookies is to provide a convenience feature to save you time. The purpose of a cookie is to tell the Web server that you have returned to a specific page. This simplifies the process of recording your personal information, such as billing addresses, shipping addresses, and so on. When you return to the same Optifarm website, the information you previously provided can be retrieved, so you can easily use the Optifarm features that you customised.

You have the ability to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. If you choose to decline cookies, you may not be able to fully experience the interactive features of the Optifarm services or websites you visit.

Data Security

Optifarm implement security measures to maintain the safety of your personal information from unauthorised access, use or disclosure. Optifarm secures the personally identifiable information you provide on computer servers in a controlled, secure environment, protected from unauthorised access, use or disclosure. When personal information is transmitted to other websites, it is protected through the use of encryption, such as the Secure Socket Layer (SSL) protocol. However, no method of transmission over the internet or electronic storage is completely secure; therefore, we cannot guarantee absolute security.

Changes to this Privacy Policy

Optifarm reserve the right to update our Privacy Policy to reflect company and customer feedback. Optifarm encourages you to periodically review this statement to be informed of how Optifarm is protecting your information.

Any changes will be posted on this page with the revised date.

Contact Information

If you have any questions or concerns regarding this Privacy Policy, please contact us at
info@optifarm.co.uk.

Optifarm welcomes your comments regarding this Privacy Policy. If you believe that Optifarm has not adhered to this statement, please contact us. We will use commercially reasonable efforts to promptly determine and remedy the problem.

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Info@optifarm.co.uk