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Interactive Solutions

Harnessing live interactive technology

Optifarm’s Livestock Value Engineering represents a technological breakthrough, using innovative Al software to convert complex multi-sensor information on the ground into practical real time action.

We continually work on new innovations. Our aim is to provide the ability to know why things are happening, at that exact moment in time. This includes our interaction with robotics, artificial intelligence, automated visual recognition technology, ground-breaking new sensor equipment, and pioneering communication techniques.

We are able to utilise data from a wide range of providers, not limited to but including, Big Dutchman, Skov, AP, Cumberland, Rotem, Choretime, Fancom, Aranet and many more.

Please contact us to discover what solutions we can offer for your specific situation.

Data Solution

What customers say about us

Sound Talks

Optifarm is an excellent strategic fit for SoundTalks as a developing precision livestock business. The combination between PLF tools and Optifarms excellent knowledge of the growth process will improve the return on every farm.

Dries Berckmans, CEO

J Sainsbury plc

Working for a significant food retailer I welcome the service offered by Optifarm. Their ability to support businesses globally on ways to optimise production offers the potential for significant benefits for all involved in livestock. Assessing the animals, the data and the staff needs clearly helps on the grounds of optimal livestock production but importantly it also allows businesses to exhibit to the supply chain that animal welfare standards are being maintained at all times.

Barney Kay – Head of Agriculture, Aquaculture & Horticulture

FCE Food Chain Enterprises

I have always been interested in how we can leverage new technology to help bridge the farm management skills gap and improve welfare, performance and financial returns for the flock farmers and in this respect I find what you are doing at Optifarm of great interest and I am very supportive of your initiative.

Jim Jonson – Director of FCE


We are impressed by Optifarm's continuous efforts to demonstrate that data plays an important role in modern poultry farming. With the Optifarm services poultry farmers are able to utilise the existing automation systems to its fullest potential, making the equipment even more valuable to them. In this way, farming can take place in a profitable and responsible way, with the fullest attention to food safety and animal welfare.

Jacques Janssen – Director Marketing and Sales.

Artificial intelligence – ensuring continuous learning and better interventions

We have been able to build the world’s first interactive animal experience database. We use analysis and correlations from multiple data sets along with our knowledge of livestock production to establish behavioural understandings in real time. Combining this with the infrastructure data, such as shed temperature, humidity, feed, and water consumption data provides a complete understanding of the opportunities for improvement, the animal’s experience, and how best to react for optimal productivity and welfare.

This growing use of Artificial Intelligence to drive data learning enables us to continually improve the quality of the insights we can provide our customers and the effectiveness of the interventions we encourage.

Assisting Biosecurity Protocols

Remote data analysis and interpretation offers significant opportunities to re-evaluate the biosecurity measures deployed within larger farming enterprises. By remotely understanding what is happening in every barn every few minutes 24 hours a day it is much easier to deploy physical farm visits to those farms needing it and only at the point of need. This removes some of the routine visits commonly seen in the sector and by doing so reduces the biosecurity risk of entering barns for no reason beyond checking productivity and welfare.

In the regrettable situation where a disease outbreak has occurred our remote service can remain connected to all sites, assessing data in real time and supporting our clients with no biosecurity risk. Ensuring they do not become blind to any facilities due to an inability to physically visit under their own biosecurity protocols.

Where biosecurity challenges are regrettably reoccurring, or a client has significant facilities where disease challenges may spread through the portfolio it is often possible for us to detect early warning signs of issues based on our real time data assessments and this can therefore better inform clients and allow them to take remedial actions sooner.

How our approach makes sense

Uniquely we go looking for your problems and challenges, we don’t respond to alerts but rather try to find something before even an alert. To do this farm data is assessed every few minutes against either agreed or anticipated data values. Where the data suggests an optimisation opportunity our artificial intelligence will first use data correlation techniques to understand what else may be linked to our findings and then we use our knowledge based decision tree to establish why the situation has arisen. From understanding what has happened and why we can then either leave a client to resolve the issue independently or where required, suggest remedial actions and support their implementation.

Delivering actionable insights

Our approach and our ability to be completely agnostic, evaluating multiple data streams independently or converged means we are unique in our ability to deliver insights to our clients in real time, as the scenario is happening, meaning they are able to respond faster and more accurately. This is what we believe is the only way to derive actions from data and ensure those actions enhance welfare and productivity.

Linking the Possibilities of AI with the Traditions of Farming
Contact us: + 44 (0) 1246 569 066